Viva Soul Chic is a heart-led small business rooted in the belief that jewelry is more than an accessory—it’s a feeling. Through curated modern and vintage pieces, the brand invites women to choose jewelry with intention, using it as the final touch that reflects how they feel or want to feel. The Charm Lab extends this vision through intentional, community-driven experiences that blend creativity, connection, and mindfulness—honoring self-expression, energy, and wearing your story with soul.